Interested in pursuing a Digital Marketing Course after higher secondary?
Then youโre on the right track. In this article, youโll learn about the benefits, possibilities, and requirements for launching a career in Digital Marketing, right after 12th grade.
Letโs dig in.
Can You Do Digital Marketing After 12th?
Yes, You can do a Digital Marketing Course right after your board exams. It is not necessary to have any further qualifications to join this course. If this ever-evolving digital marketing industry piques your interest, you can pursue this course.
Whatever your vision may be, to launch your own business or to join a Digital Marketing agency, this course is a perfect pick.
Are you still wondering if itโs possible to do a Digital Marketing Course right after 12th grade? Read on to see what these students say.
How these Students Launched a Successful Career in Digital Marketing After 12th
Azeem Aslam, Freelance E-Commerce Brand Strategist
โI joined the Haris&Co Academy as a clueless teenager. I knew that Digital Marketing was the future as we have all seen how this industry grew after the pandemic. So, joining this field seemed like a wise decision then.
The four months at HACA were intense but incredibly rewarding. Our mentors were experts in their own fields, who have worked with big brands. With real-world case studies, the learning process was engaging and practical.
Specializing in E-commerce marketing felt like a perfect fit for me.Today, I’m putting that knowledge to work as a freelance E-commerce marketer.
The flexibility allows me to manage my own schedule while working with a variety of exciting clients. Seeing their sales increase and their brand awareness grow is incredibly satisfying.
Looking back, joining HACA was definitely the fast track I was looking for. They equipped me with the skills and confidence to launch a fulfilling career in digital marketing, and the freedom of freelancing lets me be my own boss.โ
Source: LinkedIn
Firas M, E-Commerce Specialist at ZEYTH
โAfter completing my 12th grade I wanted to join a skill-oriented course to secure my future. I didnโt want to invest years to complete my graduation and then build a career from scratch. So, I intendly approached the Haris&Co Academy.
Their focus on practical learning is what attracted me. This 4-month course offered a comprehensive overview of digital marketing, but I was particularly drawn to the specialization in WhatsApp marketing.
The mentors at HACA provided exceptional training, equipping me with the expertise I needed to excel in this growing field.
Today, I’m proud to be working as an E-Commerce Specialist at ZEYTH. The skills I acquired at HACA, particularly my expertise in WhatsApp marketing, have been instrumental in my success.
I’m proud to say that my decision to join Haris&Co Academy has paid off in a big way. And I would happily recommend this academy to anyone interested in this field.โ
6 Reasons Why You Should Do a Digital Marketing Course After 12th
Here is why choosing a Digital Marketing Course after 12th grade is a smart move:
1. Get a Head Start
Starting early gives you a head start on your career. You can build a strong foundation and relevant work experience by the time your peers graduate. Moreover, you have ample time to explore the job opportunities in this industry.
2. Short Duration
Unlike graduation programs that last for years, a digital marketing course can be completed in just 4-6 months. Since you are learning a skill-based course, you get the chance to enter the job market directly without additional training.
3. Flexible Learning
Digital Marketing courses generally offer flexible learning options. So, you can easily attend classes that are either online or offline at your own pace and comfort.
4. Growing Industry
With more businesses going digital the need for skilled professionals is only rising. Taking up this course will help you be a part of this booming industry and will future-proof your career.
5. Affordability
As the course is of a shorter span, it doesnโt come with a hefty price tag. Plus, it promises a higher ROI when compared to traditional degrees.
6. Endless Possibilities
Digital Marketing is an evolving field with a wide range of specializations. From SEO and social media marketing to content creation and analytics, explore your interests and find the perfect career fit.
Skills Required
There are no specific eligibility criteria to enroll in this course. You can choose this course irrespective of your stream, age, or role. A genuine interest and passion are all you need to learn digital marketing.ย
Still confused? Take our free aptitude test now!
How to Pick the Right Course?
Now comes the most challenging part- finding the perfect course. As this course is an investment for your future, you should be cautious about where you spend your valuable assets, that is your time and money.
Here is a checklist to find the best Digital Marketing Course. Check whether the course has the following:
- Updated Course Syllabus
- Practical Learning
- Hands-on Projects
- Interactive Workshops
- Expert Mentorship
- Placement Assistance
It is advisable to opt for a course that focuses on all of these to successfully begin your career in Digital Marketing.
Course Syllabus
HACAโs Digital Marketing Course covers these key areas:
- Fundamentals of Digital Marketing
- Copywriting
- Basics of UI Design
- Influencer Marketing
- Pricing & Client Handling
- Search Engine Optimization(SEO)
- Personal Branding
- WhatsApp Marketing
- Creative Strategy
- E-Commerce Marketing
- Basics of Production
- Shopify Development
- Content Writing
- Social Media Marketing
- WordPress Web Development
- Meta Ads
Career Opportunities After This Course
As the Digital Advertising spectrum is becoming more competitive, the amount of money spent on digital marketing is expected to increase by 8.4%, directly creating more opportunities for skilled marketers.
ย Source: Media Marketer Meet
Now, letโs explore the various career opportunities after completing a Digital Marketing Course.
Digital Marketing Specialist
A Digital Marketing Specialist has to develop, execute, and analyze online marketing campaigns to meet your clientโs business objectives. They leverage data-driven insights to optimize marketing campaigns and maximize ROI.
SEO Analyst
Search Engine Optimization Analysts focus on improving a website’s search engine ranking by optimizing content, website structure, and backlinks. Conducting keyword research, analyzing website performance, and implementing on-page and off-page SEO strategies are a core part of this role.
Content Marketer
As a Content Marketer, you will have to create engaging content that resonates with your target audience, develop strategies, and create content in various formats to increase engagement and drive more conversions.
Social Media Manager
Building a brandโs presence on social media is one of the top priorities of a Social Media Manager. They develop social media strategies, create and curate engaging content, manage social media accounts, and run paid social media campaigns.
Performance Marketer
Performance Marketers focus on driving measurable results and ROI through digital marketing campaigns. They use data analysis, testing, and optimization techniques to improve campaign performance and achieve key performance indicators (KPIs) such as leads, sales, and revenue.
Email Marketing Specialist
Crafting targeted email campaigns to nurture leads and convert them into customers falls under the email marketing specialist’s domain. They design email newsletters, segment email lists, and track campaign performance metrics like open rates and click-through rates.
E-Commerce Marketer
E-commerce marketers promote and sell products online. They optimize product listings, manage online marketplaces, and craft email campaigns specifically targeted toward e-commerce customers.
Copywriter
Copywriters craft compelling and persuasive written content that effectively communicates a brand’s message, engages its target audience, and drives desired actions, such as making a purchase, signing up for a newsletter, or sharing content on social media.
There are many such roles you can take up after this course or you can create your own path and specialize in areas that resonate with you.ย
Wrapping Up!
Pursuing a Digital Marketing Course after 12th is not only feasible but a brilliant choice for aspiring marketers. You have the flexibility to specialize in what suits you the best.
Moreover, you donโt need any specific qualifications to join the course. So what are you waiting for?
Start your career in Digital Marketing now!
He is Kerala's favourite digital marketer with a strength of 100+ team members and 100+ clients from Asia and the middle east.
Cross-functional experience in Paid Advertising, Content Marketing, CRO, Social media Marketing, Automation & E-commerce.
Also Featured in TEDx, The New Indian Express , Malayala Manorama, Startup Story Media, Josh talks, and more.