The number of internet users in India will soon surpass 1 billion users and the number of websites being developed will increase day by day. Hence, the need for digital marketers will only keep rising.
Learning digital marketing means understanding how to connect with your audience on digital platforms. With so many courses available, it’s tough to choose. To make it easier for you, here’s a list of the 10 best digital marketing courses in Kerala we’ve checked out.
|Best Digital Marketing Courses
|1. Haris&Co Academy
|2. Simpli Learn
|3. IIM Skills
|8. National School of Internet Marketing (NSIM)
|10. Great Learning
Haris&Co, acknowledged as India’s leading institute for digital marketing, stands out for
its industry-relevant training. The extensive curriculum incorporates technical digital marketing education that aligns seamlessly with corporate expectations.
The Haris&Co Academy provides an all-encompassing Online Digital Marketing course that includes hands-on experience with projects. Build an outstanding portfolio as you progress through the course.
Mode of study : Haris&Co offers both offline and online live classes during weekdays and weekends.
Course Duration: The online digital marketing program spans 4-5 months, requiring an average commitment of approximately 12 hours per week. It is the best digital marketing course in Kerala.
Haris&Co ensures 100% placement assistance for its students. Through a series of placement workshops, candidates are trained to excel in interviews. Additionally, the academy provides complimentary resume correction services to enhance their job application materials.
Simplilearn stands out as a well-known institute offering digital marketing courses, with a mission to address the skill gap in the industry through hands-on training programs and certifications.
Their Professional Certificate in Digital Marketing encompasses key subjects like SEO, Content Marketing, Web Analytics, Social Media Marketing, and PPC. The syllabus is designed to provide a solid understanding of the fundamentals of digital marketing.
Study Format: Simplilearn’s Digital Marketing Course is delivered online, utilizing case studies and a Final Project.
Course Duration: The program spans over 6 months.
IIM Skills, a prominent online Ed-Tech institute in India with a presence in 23 Asian cities, stands out for offering a range of professional courses. Covering both fundamental and advanced concepts, their comprehensive digital marketing training spans 180 hours and is facilitated by skilled trainers and professionals.
Study Format: The Master Digital Marketing Course is conducted online, featuring 60+ hours of Live Online Training, 120+ hours of assignments, and industry case studies.
Course Duration: The program extends over 5 months, inclusive of a 2-month internship.
Udemy, a prominent online course provider, structures its learning experience by organizing coursework into modules and lessons. The courses typically include videos, text notes, and assessment tests. Udemy’s video player is equipped with practical features like closed captioning and note-taking capabilities.
The Mega Digital Marketing Course on Udemy guides you on identifying your target audience and effectively convincing them to become customers and purchase your products.
Study Format: This is a completely online course.
Course Duration: The Mega Digital Marketing Course spans 68.5 hours.
5. Google’s Fundamentals of Digital Marketing
Google’s Fundamentals of Digital Marketing course, composed of 26 modules created by Google trainers, is tailored specifically for beginners in digital marketing. Unlike other courses that may require prior training and experience, Google’s course guides you through the basics in an accessible and beginner-friendly manner. The course is designed with a user-friendly platform, covering topics from analytics and data insights to e-commerce and social media. It serves as a comprehensive starting point for those new to digital marketing. Upon completion of the 26 modules, a final exam of 40 questions is administered. Successful completion earns you a shareable certificate for your CV and LinkedIn profile.
Time to complete: 40 hours
Prerequisites required: None
Flexible schedule: Yes
UpGrad, an online higher education company, provides degrees and certificates in various fields, including digital marketing, IT, accounting, and management. Their highly regarded Advanced Certificate in Digital Marketing and Communication, offered in collaboration with MICA, stands out among their offerings.
The comprehensive syllabus includes foundational concepts and four specializations: branding and communications, marketing analytics, social media & content marketing.
Study Format: The entire program is conducted online, incorporating live sessions and recorded lectures.
Duration: Depending on your chosen specialization, you can complete this course within 32-50 weeks.
Coursera, a leading digital learning platform, features a digital marketing course endorsed by Google. The program is designed to provide training in digital marketing and eCommerce in alignment with corporate standards.
To obtain the Professional Certificate, participants must successfully complete seven short courses covering fundamentals, lead generation, email marketing, marketing analytics, customer loyalty, and more.
For those not interested in enrolling in all seven courses, the option to view a single course and earn a shareable certificate is available.
Study Format: The course is delivered entirely online through video-recorded lectures.
Duration: Completion of this course typically takes around six months.
8. National School of Internet Marketing (NSIM)
The National School of Internet Marketing (NSIM) is widely recognized as a top institute for comprehensive digital marketing training. Within NSIM’s digital marketing course, participants can gain expertise in Search Engine Optimization, Social Media Marketing, Video Marketing, Personal Branding, ORM practices, Graphic Designing, and more.
To cater to diverse schedules, NSIM provides multiple batches for the same course, including weekend options for small businesses or entrepreneurs with busy weekdays. Additionally, they offer free job assistance and prepare individuals for the corporate world through mock interviews.
Study Format: NSIM offers both online and offline training alternatives.
Duration: The course can be completed within 30 days to 12 months, depending on the selected batch and certifications.
DMTI has been equipping digital marketing professionals with practical skills and fundamental principles to thrive in the dynamic realm of online marketing since 2009. The courses at DMTI are crafted to benefit anyone aspiring to become an e-marketer.
Their accreditation empowers individuals to formulate, develop, and execute effective digital marketing plans and strategies for businesses of any size. Widely recognized in the field, DMTI’s digital marketing degree has been accepted by over 10,000 trained students.
Each DMTI program is meticulously crafted and delivered by experienced marketers who comprehend the essentials of success. Positioned as one of the leading online digital marketing institutes, DMTI holds a prominent spot on our list.
- Advanced Digital Marketing Diploma
- Master 1-year Digital Marketing Certification
80% Practical Application: Engage in Live Projects & Campaigns
Unlock Business Growth with Internet MarketingCourse Highlights:
10. Great Learning
Great Learning, in collaboration with Great Lakes Executive Learning, presents a postgraduate program in Strategic Digital Marketing, recognized as one of the premier and highly skill-enhancing digital marketing courses. Their unique selling proposition lies in the provision of personalized mentoring and guidance.
The curriculum encompasses diverse modules, ranging from fundamentals and digital footprint to performance marketing and campaign management. To be eligible for this course, applicants must hold a minimum bachelor’s degree, implying that undergraduates are not eligible to enroll.
Study Format: The entire course is conducted online, featuring live sessions.
Duration: This is a 6-month program that includes career assistance.
Expert Guidance: Choosing the Best Online Digital Marketing Course
It’s crucial to keep several factors in mind to ensure you select the best digital marketing course for your needs:
Course Content and Curriculum:
- Evaluate the topics covered in the course. Ensure it aligns with your specific interests and goals within digital marketing.
- Look for a curriculum that provides a comprehensive understanding of key areas such as SEO, social media marketing, content marketing, analytics, and more.
- Consider the teaching approach – whether it’s theoretical, practical, or a combination of both.
- Look for courses that incorporate real-world projects, case studies, and practical applications to enhance your hands-on experience.
- Research the credentials and industry experience of the course instructors. A course led by industry professionals or experts adds substantial value.
- Check for reviews or testimonials about the instructors to gauge the quality of their teaching.
Flexibility and Schedule:
- Consider the course format and delivery method. Some courses are self-paced, while others follow a structured schedule.
- Ensure that the course schedule aligns with your availability and preferred learning pace.
Support and Resources:
- Assess the availability of support mechanisms such as forums, discussion groups, or mentorship programs.
- Check if the course provides additional learning resources, such as webinars, e-books, or tools to enhance your understanding.
Cost and Value for Money:
- Compare the costs of different courses, but also evaluate the overall value for money.
- Look beyond the price tag and consider the quality of content, resources, and post-course support provided.
Industry Recognition and Placement Assistance:
- Research if the course has a good reputation within the industry. Some courses are recognized by leading companies and agencies.
- Check if the course offers any assistance with job placement or internships, as this can significantly benefit your career prospects.
Reviews and Testimonials:
- Read reviews and testimonials from previous students. Feedback from others who have taken the course can provide valuable insights into its strengths and weaknesses.
Various Career Paths Following Best Online Digital Marketing Training
After completing the best online digital marketing training, you can explore various exciting careers:
- Digital Marketing Specialist:
- Create and implement online marketing strategies using social media, SEO, and other digital channels.
- SEO Specialist:
- Optimize websites to improve their visibility in search engine results.
- Content Marketer:
- Create engaging content like blog posts and videos to attract and engage audiences.
- Social Media Manager:
- Plan and execute social media strategies, engage with audiences, and analyze metrics.
- PPC (Pay-Per-Click) Specialist:
- Manage paid advertising campaigns on platforms like Google Ads and social media.
- Email Marketing Specialist:
- Design and implement email campaigns to nurture leads and engage with customers.
- Analytics Manager:
- Analyze data to measure the effectiveness of digital marketing campaigns.
- E-commerce Specialist:
- Drive online sales through website optimization and online advertising strategies.
- Digital Marketing Consultant:
- Provide expertise to businesses seeking guidance on digital marketing strategies.
- Inbound Marketing Manager:
- Attract, engage, and delight customers through relevant and helpful content.
- Brand Manager:
- Oversee online brand presence, manage reputation, and ensure consistent messaging.
- Digital Marketing Director/Head of Marketing:
- Progress to leadership roles overseeing the entire digital marketing function within a company.
Choose a path that aligns with your interests and strengths for a fulfilling career in digital marketing.
FAQs – Frequently Asked Questions
Q: What are the key features of the digital marketing courses offered?
A: The digital marketing courses boast key features such as comprehensive curriculum, industry-relevant training, hands-on experience, and expert-led instruction.
Q: Is Digital Marketing a good career?
A: Certainly, pursuing a career in Digital Marketing is a wise choice. It stands out as one of the rapidly expanding industries in the current landscape, creating abundant job opportunities.
Q: What is the typical salary range for a Digital Marketer?
A: The typical annual salary for a digital marketer in India ranges between INR 3-5 lakhs.
Generally, digital marketing professionals can earn competitive salaries, with opportunities for growth and higher earnings as they gain experience and expertise.
Q: What are the admission requirements for a digital marketing course?
A: The eligibility criteria may vary based on the chosen institute and course.The general requirement is a 12th Grade Pass (10+2). It is advisable to check the specific eligibility criteria of the institute offering the course.