Most Practical
Digital Marketing
Course in Kerala
Begin your career with our 90% Practical Digital Marketing Course in Kerala guided by industry experts who have worked with top brands.
- Top-Tier Professionals as Mentors
- 90% Practical, 10% Theory-Based Learning
- 100% Assured Placement Assistance
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Get A Chance To Work With Premium Brands!
Practice what you learn and retain it in your long-term memory with our Digital Marketing Course in Calicut. You get the chance to work with premium brands under the guidance of mentor practitioners.
Latest Placement Success Stories
Presenting to you the talented students of HACA who have secured their dream positions with our placement assistance, resume guidance, and mock interview sessions.
Explore Our Digital Marketing Course in Kerala
4 Month Offline Digital Marketing Course
with Internship
3 Month Offline Agency-Based Advanced Digital Marketing Course with AI Program + 1 Month Specialization
Regular batch (Monday to Friday, 10.30 AM to 04:00 PM)
4 Month Online Digital Marketing Course
4 Month Online Agency-Based Advanced Digital Marketing Course with AI Program
Regular batch (Monday to Friday, 8 PM to 10 PM)
4 MONTH OFFLINE BATCH
Regular Batch: 3 + 1 Month Offline Agency-Based Advanced Digital Marketing
Monday – Friday
What you’ll learn to be The Top 1% Digital Marketer
- What is Marketing
- Traditional VS Digital Marketing
- Marketing Funnel
- Types of Digital Marketing
- How to market a business/brand?
- Difference between marketing a product & service
- Why you should learn to sell?
- Basics of Sales & Persuasion
- Difference between selling a product & service
- How to create a lasting impression of a brand in people's mind
- How to market a business/brand?
- Difference between marketing a product & service
- Why you should learn to sell?
- Basics of Branding - Positioning and Tone Setting
- Basics of Designing for a Brand - Typography, Color, etc.
- Difference between selling a product & service
- How to create a lasting impression of a brand in people's mind
- Why a brand should invest in Images & Videos?
- Basics of Product Photography - Good Photos, Bad Photos
- Basics of Product Videography - Good Videos, Bad Videos
- Zero Budget Production - Mobile Phones & Natural Lights
- Professional Production - Camera, Lights
- Production for Personal Branding
- Introduction to Content Writing
- SEO Content writing
- Blog writing process
- Writing High-converting copy for a landing page
- Case Study
- Planning a Long-Term Content Strategy
- Generating Content Ideas
- How to Create a Successful Content Marketing Strategy
- How to Effectively Promote Content
- Measuring and Analyzing Your Content
- Introduction to Copywriting and Advertising
- Research and Analysis
- Crafting Compelling Headlines and Taglines
- Developing Effective Copy
- Copywriting for Digital Platforms
- Writing for Different Advertising Channels
- Persuasion and Psychological Triggers
- Copy Editing and Proofreading
- Creating Effective Advertising Campaigns
- Ethical Copywriting and Advertising
- How to use Figma?
- Building a wireframe for Websites using Figma
- Introduction to WordPress and Divi
- Domain and Hosting Setup
- WordPress Basics
- Building Your Website
- Mastering the Plugins
- Website Security and Maintenance
- What is Personal Branding?
- Why to build a Personal Brand?
- Ways to build a personal brand
- How to build a Personal Brand?
- How to change your connection button to follow button
- Hitting first 500 connection & Connection templates
- Types of content that you can share in linkedin
- How to write a content that gets attention
- Types of content that Works in Linkedin
- Tools to help better contents in linkedin
- Linkedin company page optimization
- What is shwocase page and how to create one
- Types of content that works on pages
- Linkedin credit points
- How to search for Jobs in linkedin
- How to search for Jobs in linkedin
- How to post hiring requirement
- Resume maker in linkedin
- Growth Hacks
- How to engage with others
- Why YouTube?
- Purposes of YouTube Marketing
- Finding Your Niche
- Creating a YouTube Channel
- YouTube Optimization
- YouTube Content Mastery
- Types of Videos
- Creating a Unique Identity
- How to upload videos on YouTube?
- Why Thumbnails matter?
- Visual Story Telling
- Creating Thumbnails Using Canva
- What Matters on YouTube
- How to Achieve Subscribers?
- Keyword Research
- How to use VidIQ
- YouTube SEO
- YouTube Ranking Factors
- Adding Captions
- YouTube Dashboard
- Using Al to Produce Videos from the Scratch
- Why Influencer marketing?
- Types of Influencers
- Understanding creator economy
- Importance of creator discovery
- Importance of community building
- Peak of Influencer marketing
- Freelance in Influencer marketing
- Introduction to Canva
Design - Canva Brand kit
- Canva Featurs to make your job easy
- Designing for instagram
- Designing Carousels
- Canva for social media
- Freelancing with Canva
- Getting clients
- Designing Ad posts
- What is SEO?
- Why is SEO important?
- SEO Tools Overview
- What are SEO Keywords?
- Significance of SEO Keywords
- Types of SEO Keywords
- Effective Keyword Research Strategies
- Introduction to On-Page SEO
- On-Page SEO Checklist
- Onpage Optimization for Websites & Blogs
- SEO Blog Optimization
- Enhancing Domain Authority and Rating
- Optimizing Website Content for Featured Snippets
- Introduction to Technical SEO
- Technical SEO Optimization for Websites & Blogs
- Basics of Meta Advertising
- Types of Ads
- Components of Ads
- Structure of Meta Ads
- Business Manager and Ads Manager
- Types of Audience
- How to choose the right campaign objective
- Buyer Personal
- Meta Ads Copywriting
- How to research competitor ads?
- Prepare & Launch Your First Campaign
- Lead Generation Campaign
- Target Audience-Advanced
- Retargeting
- How to create converting ad campiagns?
- What are UGC Contents?
- How to Script a UGC Video?
- How to Shoot and Edit a UGC Video?
- Introduction to Google ads
- Important Items
- Campaign Structure
- Campaign Level Structures
- Bidding Strategies
- Keywords
- Ad Group
- Good Proposal vs Bad Proposal
- How to create a proposal?
- How to do competitor analysis?
- Tools to research better
- How to prepare a strategy
- ABC of Closing a Client
- How should you quote and charge a client?
- How to start as a freelancer?
- How to Pitch a Client?
- How to deal with and Onboard clients?
- Introduction to social media
- Different platforms and audience
- Introduction to instagram
- Target Audience / Buyer Persona
- Brand archetype
- Content Buckets/Content Pillars
- Which platform is the best to market?
- Instagram Optimization
- How To Write Effective Captions?
- AIDA Rule
- Instagram Stories
- Instagram Stories Metrics
- Instagram live
- How to make instagram live engaging
- Instagram Reels:
- Defining the niche & Set Benchmark
- R-A-C-E-UP Formula
- Uploading The Reel
- Science of Viral Reel
- Mistakes To Avoid On Reels
- Types of Reels
- Instagram Algorithm
- Introduction & Overview to Facebook
- Optimizing the Facebook Page
- Finding & Posting Engaging Facebook Content
- Growing Your Facebook Page Likes
- Reviewing & Adapting Facebook Analytics
- What is ECommerce and D2C
- Submodules and Logistics of ECommerce
- Platforms
- Unit Economics
- Strategies to Run an ECommerce Store
- How to Develop a POD/Dropshipping Store?
- Why to Build a Shopify Store?
- How to purchase a theme on Shopify?
- How to set up your first shopify store?
- Setting up payment gateway
- Launching your store
- Task. Create and Launch the Shopify Store of Your Brand
- Rectifying on existing e-commerce store
- What is a good resume?
- How to build your resume?
- What should your portfolio have?
- What is WhatsApp Marketing?
- How to set up a WhatsApp Account
- Tools Used
- Business Manager Verification
- Overview of Wati
- Must have flows in WhatsApp Marketing for E-Commerce
- What is ECommerce and D2C
- Submodules and Logistics of ECommerce
- Platforms
- Unit Economics
- Strategies to Run an ECommerce Store
- How to Develop a POD/Dropshipping Store?
- Why to Build a Shopify Store?
- How to purchase a theme on Shopify?
- How to set up your first shopify store?
- Setting up payment gateway
- Launching your store
- Good Proposal vs Bad Proposal
- How to create a proposal?
- How to do competitor analysis?
- Tools to research better
- How to prepare a strategy
- ABC of Closing a Client
- How should you quote and charge a client?
- How to start as a freelancer?
- How to Pitch a Client?
- How to deal with and Onboard clients?
- Introduction to AI
- Advanced Prompt Engineering
- Introduction to AI Tools
- AI automation
- Plan Campaigns: Set goals and create a marketing plan.
- Manage Resources: Allocate time, people, and money.
- Set Timelines: Schedule tasks and deadlines.
- Coordinate Team: Ensure good communication and assign tasks.
- Use Tools: Employ software and tools for management.
- Track Performance: Monitor results and report progress.
- Handle Risks: Identify and prepare for potential problems
- Excel interface
- Data entry and formatting
- Basic formulas and functions
- Basic data management
- Charts and graphs
- Basic data analysis tool(pivot)
- Basic keyboard shortcuts
- Pricing
- Pitching & Closing
- Finance Management
- Team Building
- Agency Scaling
- Introduction to Google ads
- Important Items
- Campaign Structure
- Campaign Level Structures
- Bidding Strategies
- Keywords
- Ad Group
- Ad Level
- Conversion Tracking
- Task
- Research and Find Keywords For Your Product to Bid
- Run a Google Ad Campiagn for Your Brand to your landing page
- Research and Find Keywords For Your Personal Website
- Create a Campiagn Strategy for the same
- Interview Preparation: Teach students how to research the company and role, and prepare answers to common digital marketing questions by placement officer.
- Behavioral Questions: Practice answering questions about past experiences and problem-solving in marketing scenarios.
- Technical Skills: Focus on specific digital marketing skills, such as SEO, PPC, Creative strategy, web development and Social media, with relevant questions by Mentor Practitioners.
- Portfolio Presentation: Train students to effectively showcase their digital marketing projects and achievements.
- Feedback and Improvement: Provide constructive feedback on interview performance and suggest areas for improvement.
- Maintaining a weekly task sheet and updating it according to the task completion.
- Analysing the assigned tasks and scheduling them for each day as per the priority.
- Updating the works in the respective client's content sheet.
- Writing original blogs, web copy and landing page copy that informs, engages and converts the reader.
- Ideating apt topics for the monthly blogs for the clients.
- Coordinating with the SEOs to understand the keywords and the goal of the content.
- Coordinating with UI/UX designers and the web development team to perfectly align the copy with the website design and experience.
- Proofreading and getting rid of grammar mistakes, spelling errors and plagiarism to ensure the content's quality.
- Suggesting new content ideas for blogs, website pages or landing pages.
- Having discussions with the team lead and clearing every doubt that comes in the way.
- Attend the daily stand-up meeting where we discuss the overall performance of each client from the day before and update the daily tasks.
- Performance reporting of assigned clients.
Optimize the existing campaigns. - Attend the weekly client meetings to get their feedback in order to optimize further.
- Work on creative briefs wherever necessary.
-Test out new sets of campaigns/creatives.
- Keyword Research: Students use tools like Ubersuggest and SEMrush to find high-volume, low-competition keywords.
- On-Page Optimization: They optimize content, meta tags, headings, and images for targeted keywords.
- Content Optimization: They update SEO-friendly content for blogs and website pages.
- Backlink Building: They acquire backlinks from high-authority sites through outreach and collaborations.
- Performance Analysis: They monitor performance with Google Analytics and search console and report on traffic trends and SEO efforts.
- Collaboration with Cross-Functional Teams
- E-Commerce Management
- Experiment with new plugins, themes, and custom code to enhance website capabilities
- Client Communication - Interact with clients to gather requirements, provide updates, and deliver final products
- Project Management - Work on real-world projects, often collaborating with team members.
- Problem-Solving - Troubleshoot common issues that arise during website development.
Your Learning Journey
On Boarding & Pre-Course
You will start your journey by tasting the joy of learning with Our foundation building program.
Nov 09, 2017Why Our Digital Marketing Academy in Kerala
Creating stories of the future
01
90% Practical, 10% Theory
No preaching, just practice! Hands-on training to enhance your skill set.
02
Learn From Top Professionals
Sought-after industry professionals as mentors to guide you.
03
Build Portfolio Working With Real Clients
Don’t just complete a course, become the top 1% professional.
04
Leading Industry Experts as Guest Lecturers
Industry insights from top-notch professionals on the latest developments.
05
100% Placement Assistance
Get a headstart for your career with assured placement support.
06
Dedicated Course Coordinator
Reliable course coordinators to help you, always.
07
1 to 1 Mentoring
Personalized learning journey to reap the maximum benefits.
Maximize Your Learning with These Exclusive Bonuses
01
80,000 INR Worth Short Course Access
Boost your professional journey with specialized modules designed for career growth.
02
1 Year Access to Recorded Sessions
Ensure continuous improvement with personalized learning resources.
03
Lifetime Membership in Our Community
Stay connected and grow with our professional network.
Renowned Industry Leaders as Mentors
Learn your Digital Marketing Course in Calicut with our industry experts who have experience working with premium brands like Kairali TMT, Walkaroo, TCS, Care n Cure Pharmacy, Volkswagon, etc.
Exclusive Guest Lectures From Industry Titans
Hear From Our Students
Faseela Usman
Creative Co-ordinator
Nibras
Social Media Strategist
Micdadh
WhatsApp Marketer
Sayyid Hanan
Creative Strategist
Student Results
Results-driven and practice-focused, our students’ success stories say it all
Our Mentors Brought These Home
Winning awards and winning hearts, our Digital Marketing Agency bagged multiple accolades, including honors from afaqs, a Brandstoryz Award, and a Pepper Award, for our impactful contributions to the digital realm. Grab your chance to get guidance from these amazing mentors.
Explore Careers and Benefits at our Kerala Digital Marketing Institute.
With HACA, you are not just completing a course but rather building the foundations of a fruitful career. Here are the major benefits you gain by joining our academy:
Learn From Industry Experts
At HACA, you’ll have the privilege of learning from industry veterans with years of hands-on experience. Each mentor has years of experience working with renowned brands and delivering measurable results. Their guidance can enrich your learning with real-world case studies and insights.
Moreover, we have specific mentors for each module. So, you can clarify all your queries directly and understand each area in-depth.
Practical Oriented Approach
We are the sole providers of Digital Marketing Course in Kerala that offers 90% practical learning. Instead of solely focusing on theory, we emphasize hands-on experience. Through interactive workshops, live projects, and simulated campaigns, you’ll not only grasp the core concepts of digital marketing but also apply them in real-world scenarios.
Therefore, by the time you complete our course, you will be proficient enough in all aspects of Digital Marketing.
Personalized Learning Journey
There is no one-size-fits-all course in Digital Marketing. This is exactly why we set unique approaches and strategies for giving you a complete learning experience. You can progress at your own pace with such a personalized approach.
Also, our one-to-one guidance sessions will give you constructive feedback to help you reach your unique goals.
Industry-Relevant Curriculum
Digital Marketing is an ever-evolving industry. Hence it is crucial to keep yourself updated. To equip you to keep up with the trends and challenges, our syllabus is constantly revised. This will not only help you to understand better but also enable you to gain momentum and advance in this industry.
Networking Opportunities
HACA, being one of the leading providers of Digital Marketing Course in Kerala can connect you with top-tier professionals, mentors, and students from various fields. We conduct workshops, seminars, and other exclusive events to provide networking opportunities for our fellow learners.
Thus, you can build industry-relevant connections in no time and open endless doors of possibility.
Whether you are a beginner or a professional looking to advance in this field, this course is the right pick. You can join this course to launch a successful career in Digital Marketing, to get unstuck from your existing career, to gain a head start right after 12th grade, or to specialize in an area that excites you.
We can help you build your career with ample support and guidance. Our comprehensive course helps you acquire the necessary skills whilst developing you as a person. Whatever your goals are, if you have a genuine interest, we will ensure that you reach them.
HACA is one of the best Digital Marketing Institutes in Kerala, offering 90% practical learning through live projects, interactive sessions, and workshops. This eminent institute, located at Calicut, is guided by Haris&Co Digital Marketing Agency. You can learn and grow with the support of industry experts, get hands-on experience, and develop a strong network in just four months.
We offer 100% placement assistance to all our students. Our dedicated course coordinators connect potential employers, provide interview guidance and guide you through every step of the way.
Enroll in our comprehensive course now to join the tribe of the top 1% of Practical Digital Marketers in Kerala.
Life at HACA
Frequently Asked Questions
Any course that gives you practical guidance over theory is preferable. This will help you gain hands-on experience and build a strong portfolio. Also, before you enroll, make sure your mentors have the relevant expertise to guide you through.
Yes, we offer flexible learning options. You can enroll in our online Digital Marketing course to do this course from home.
You do not require many specifications or skills to learn a digital marketing course in Kerala at an eminent digital marketing institute like Haris and Co. If you are a 12th graduate, have basic computer skills, and a keen interest in marketing you are good to go.
Yes, we provide 100% placement support through our dedicated course coordinators. They connect you with potential employers, help you build resumes, and guide you to perform well during interviews. Being the top learning providers of digital marketing course in kerala , we make sure our students are placed at the best companies.
Our Digital Marketing Course is of 4-Month duration in which one month is for specialization. Within three months you can learn the essential elements of Digital Marketing. Afterward, you can choose an area to specialize in and become an expert with our one-month training program.
Yes, you can find good jobs in Digital Marketing. As more businesses are going digital, the industry is exponentially growing, creating a lot of job opportunities. So, you can earn a handsome paycheck and future-proof your career with a job in this industry.
You can get started in this field with our Digital Marketing course in Kerala. You will learn all the core aspects of Digital Marketing through practical sessions, build a portfolio, and get a headstart in your career with our placement support program.
Module focused on 90% practical and 10% theory, we provide the best offline and online digital marketing courses that work best for your schedule. We cover various aspects of digital marketing including, personal branding, website development, SEO, SEM, Paid Ads etc.
Look for courses with an all-inclusive curriculum, experienced mentors, practical training opportunities, good reviews from past students, and recognized certifications.
