Changing careers can be challenging, especially when it means stepping into a completely different field. For Dr. Sreelakshmi, who comes from an Ayurvedic and medical background, exploring digital marketing was the beginning of a new professional journey.
Before joining HACA, she had spent around three to four months thinking about her next career move. She had even explored coding but realised it was not the right fit for her. As a mother of a young daughter, she wanted to build a stable career before her daughter started school.
During this time, she came across HACA Marketing School. The team's clear explanation of the course and the opportunities in digital marketing gave her the confidence to take the next step. She decided to join the programme without exploring other institutions.
An Experience That Went Beyond Her Expectations
Starting a new career comes with questions about whether the learning experience will meet your expectations. Dr. Sreelakshmi initially had her own expectations, but her experience at HACA turned out to be better than she had imagined.
She shares that she feels fully confident about the topics she has learned so far. Even when a subject covers a wide range of concepts, the trainers make sure she understands it clearly.
For her, the biggest difference has been the way concepts are explained. Trainers take the time to answer questions, clarify doubts and introduce students to topics beyond the basic syllabus. She also appreciates how they connect classroom learning with the wider scope of the digital marketing industry.
Learning with Guidance and Practical Support
A good learning experience is not just about completing lessons. It is also about having the right guidance when something feels difficult.
Dr. Sreelakshmi credits the trainers at HACA for making complex topics easier to understand. She says she has rarely experienced this level of clarity and guidance, even during her earlier medical studies.
The trainers encourage students to ask questions and explore topics in greater depth. This has helped her build a stronger understanding of digital marketing and feel more confident about applying what she learns.
Her Experience as an Online Student
“When we switch on our cameras and microphones, we stay completely engaged throughout the session.” She said.
Although Dr. Sreelakshmi had completed online diploma programmes before joining HACA, her experience with live online learning was different.
She believes that keeping cameras and microphones switched on during live sessions encourages students to participate more actively.
Knowing that they are part of an interactive session makes students more conscious of their involvement. Instead of simply listening to a class, they remain attentive, follow the explanations and engage with the trainers.
She feels this helps her stay focused throughout the two-hour sessions and understand concepts more quickly.
The opportunity to ask questions and get immediate clarification also makes the learning process more effective.
Being able to clarify doubts immediately has also helped her learn faster. For her, online learning has not felt like simply watching recorded lessons. It has given her the opportunity to participate actively and learn alongside other students.
Building a Portfolio and Exploring Work Opportunities
As part of her learning journey, Dr. Sreelakshmi has started building her portfolio to showcase her skills and work.
Although she feels there is still room to improve it, her portfolio has already helped her receive two work opportunities. This has encouraged her to explore the practical side of digital marketing and understand how her new skills can create professional opportunities.
She was also encouraged to start an Instagram page to build her online presence. While she initially wondered whether it would make a difference with a small number of followers, the guidance helped her understand the value of building visibility and showcasing her work.
A New Beginning Beyond Her Medical Background
Dr. Sreelakshmi once felt that she was entering the digital marketing field later than others. However, her experience at HACA has helped her look at this career change with greater confidence.
From struggling to choose a career direction to understanding digital marketing concepts and receiving work opportunities, she has made steady progress in a new field.
Her journey shows that a professional background does not have to limit future career choices. With the right learning environment, guidance and willingness to explore, it is possible to build skills in a completely different industry.
Hear Dr. Sreelakshmi Share Her Experience
Watch Dr. Sreelakshmi talk about her decision to explore digital marketing, her experience as an online student at HACA and the opportunities she has discovered along the way.
